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[Zoom Meeting] 8 Steps to Redefine How Data & Evaluation Can Improve Your Nonprofit

  • Thursday, February 25, 2021
  • 10:00 AM - 11:30 AM
  • Zoom


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Please join The Nonprofit Partnership with Heather Lenz and Catherine Smith of Sangfroid Strategy for [Zoom Meeting] 8 Steps to Redefine How Data & Evaluation Can Improve Your Nonprofit on Thursday, February 25, 2021 at 10:00 AM EST! 

As an industry, nonprofits aren’t used to understanding, measuring, and communicating the value of their program to their clients, donors, and funders. In part, this is because historically we’ve tied data collection to accountability, leading to the separation of running a program from evaluating a program. This concept is so embedded in our culture, it’s hard to think about using data for anything else!

As we see the future of the funding landscape shift right before our eyes, it is evident that ‘just doing good’ isn’t good enough. Funders are interested in how to leverage their dollars to address root causes - and nonprofits will have to stand out to their funders in new ways if they want to survive. By connecting the day-to-day work of their programming to the long-term outcomes they are trying to achieve, getting clear about their commitment to equity (and how to measure it) , and building the internal capacity for continuous improvement - nonprofits can reframe how they collect and use their data to be in service of their organizations and their clients first - setting them up to stand out from their peers.

In this workshop, Heather and Catherine will make what many see as daunting and out-of-reach - fun, interactive, and meaningful.  They will guide participants through an 8-step process to redefine how data and evaluation can improve an organization, and integrate it into the delivery of its programs.

Join us to break through the complexity of program evaluation and learn easily accessible, manageable, and actionable steps, in a way that prioritizes consideration for the capacity, time, and budget constraints of the nonprofit sector.

Key takeaways:

  1. Understand what makes your organization stand out from your peers.
  2. Get tangible, accessible, tools to go from the status quo to the #1 place to go to for the services you provide and the #1 place to support for the type of work you do.
  3. Learn how to build a culture of continuous improvement and learning, invigorate your staff, and set your organization up for fundraising success.
  4. Learn how to understand, measure, and communicate the value of your programming to clients, donors, and funders.
  5. Learn how to stand out to your funders in just 8-weeks.

More about Heather:

Heather Lenz is a social entrepreneur, strategist, and catalyst for community change. After working across government, nonprofits, and foundations for over a decade, Heather learned nonprofits need help building infrastructure around planning, tracking, evaluation, and technology, four key areas where innovation is traditionally reserved for large organizations with more money.

Heather Lenz is the Founder of the nonprofit consulting firm, Sangfroid Strategy, an evaluation and strategy planning firm that specializes in helping nonprofits learn from where they’ve been, determine where they want to go, and figure out how to get there.

During the past 12 years, she’s helped hundreds of nonprofit leaders and agencies work through their frustrations with the lack of accessible, affordable, and effective ways to understand and measure the value of their programs, and in turn, stand out to funders. Small and medium-sized nonprofits can’t afford the professional program evaluation services that larger organizations do, and as a result struggle to define what data is important to collect, collect it, and use it to communicate the value of their work through both numbers and stories to their funders. Through Sangfroid Strategy, Heather creates accessible and affordable solutions for nonprofits to solve these problems. Heather developed the program e-Value8, an 8-week program that helps nonprofits actually build the infrastructure and leverage technology to measure their outcomes, regardless of size or capacity.

Heather holds a Bachelor’s in Sociology, a dual-Master’s in Human-Environmental Studies and Nonprofit Administration and Leadership, and is an Adjunct Professor for Evaluation and Needs Assessment at Case Western Reserve University.

More about Catherine:

Catherine Smith brings her passion for partnership cultivation, program evaluation and nonprofit capacity building to lead Sangfroid Strategy’s e-Value8 Program . Prior to joining Sangfroid Strategy, LLC,

Catherine worked in program management for various community-based social service organizations in

Cleveland, OH. As Director of Learning and Innovation, she aims to transform the way social service agencies function to create sustainable solutions for the problems they try to solve.

Catherine earned her Bachelor of Arts degree in Sociology from Case Western Reserve University and her Master of Science in Social Administration from the Jack, Joseph, and Morton Mandel School of

Applied Social Sciences. She was drawn to nonprofit systems work after creating a food-recovery program between the campus dining halls and the local community centers. Her course work in

Community Practice for Social Change and Nonprofit Management and Leadership led her to pursue this work professionally while being an active volunteer in the community.

After completing her degree program, she joined the 2015 Teach for America Greater Cleveland Corps, where she taught Common Core Mathematics and served on the Family and Community Engagement

(FACE) committee. After her time in the classroom, she realized the importance of utilizing partnerships to support the education sector and moved into a role as Program Manager for the Cleveland

Transformation Alliance, where she led the efforts related to community-facing engagement around the district’s Plan for Transforming Schools. Catherine has strategically and intentionally cultivated partners to support program goals through her work in the education sector. She has expanded support for organizations that address social issues such as disability services, education, housing, and child welfare needs. In addition, Catherine is a Licensed Social Worker (LSW) in the state of Ohio, a Court Appointed

Special Advocate (CASA), True2U Mentor, and has served on various volunteer committees and boards.

Catherine is excited by the ability to catalyze change across the nonprofit sector by helping small- and medium- sized nonprofits measure their impact and stand out to funders.

Visit Sangfroid Strategy online!

The Nonprofit Partnership - The Susan Hirt Hagen Center for Transformational Philanthropy, 609 Walnut St., Erie, PA 16502

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